THE TEAM
William Tan
William has over a decade of media experience working with renowned magazines like ESQUIRE, AUGUST MAN, and Men's Health. Realizing the lack of quality men's style websites, especially in Asia, he started His Style Diary in 2011 to celebrate the stylish men around the world who embrace their sartorial senses with pride. He hopes to inspire through the 'style diaries' of the featured gentlemen, and encourage men to discover and connect with their personal style. Follow his personal style diary at Instagram: @stylofitzo
Susanah Cheok
Susanah Cheok is an accomplished multi-platform publishing professional, who spent the last three decades shaping the consciousness of readers through precise and honest writing in Singapore’s leading print magazines and websites. She is an ardent animal advocate, a devoted mother of cats, and a part-time radio DJ. She is also the founder of The Edit, a content creation consultancy.
Jimmy Lim
Jimmy Lim enjoys nothing more than appreciating a well created brand and product, and has steered the creation and management of several in the fashion and beauty industries over two decades. He loves a good tune and cannot refuse a good book. He is passionate about perfumes plus hair and skincare products, and owns several to last many lifetimes. He is also a marketing consultant and the owner of the site hegrooms.com in which he writes about all things related to men's personal grooming.
Marcus Yew
Marcus is a proud Singaporean living in Los Angeles. Having dabbled in filmmaking and public relations, he is now happily freelancing as a writer covering mainly the fashion industry – contributing to publications like Esquire Singapore and Robb Report Singapore. A habitual culture critic, he argues that millennials have been good for nothing except spornosexuality and the consequent craze over fitness. He is addicted to the present continuous tense, long dashes, and cuffing his pants, all dirty habits he hopes to kick soon-ish. At least he wears blazers on planes.
Ernie Lim
Born and raised in Manila, Mr. Lim started his career in the delectable yet competitive world of culinary arts and Epicureanism. It was in 2011, when he joined PIMABS, one of the leading bespoke companies in Singapore, and learned the art of bespoke tailoring. Through the years of dressing men, he has developed a reputable clientele whom revered him for his sensible, tasteful styling and profound eye for details. Not resting on his laurels, he was recently nominated as one of Esquire Singapore’s Best Dressed Real Men and crowned with the Monsieur Award.
Larry Yeo
Twice awarded Elle Singapore’s Makeup Artist of the Year (2009 & 2012), Larry is highly regarded by many industry insiders and cosmetic brands as a skincare guru. Larry understands the importance of formulation in skincare and makeup, thanks to an educational background in biotechnology and a specialist diploma in cosmetic science. Larry believes that everyone should educate themselves on what goes into their grooming products.
Paul Nagaoka
Paul Nagaoka is an international model, tv host, actor and entrepreneur. Living a life of simplicity and minimalism frees him to focus on what he loves most- traveling, adventure and finding new reasons to sleep in past noon. He joins His Style Diary as a guest writer to impart some his stylish sense to us.
Stan Lui
A fashion blogger who has a soft spot for unique clothing designs and statement eyewear pieces, Stanley Lui has written for luxury titles luxury titles like Senatus, Robb Report and Singapore Tatler. When he's not busy sussing out latest fashion trends for HSD, he can be found sipping champagne at the newest fashion launch event.
Nicholas Ng
A self-taught photographer, Nicholas loves to study how everyday people make style a part of their lives and founded his own street style blog, Garbagelapsap.com in 2010. His sharp eye for details and growing catalog of insightful photos from around the world were soon endorsed by The New Yorker, who listed his website as one of the 14 international street style blogs to check out. He has also been commissioned by GQ, Esquire, and ELLE to cover street style at fashion weeks in Tokyo, Seoul, and Bangkok. More recently, he also started collaborating with brands like Tod’s and Saint Laurent on special photography projects.